Sunblaze® Roses

Sunblaze® Roses are miniature patio roses that are ideal for containers and gardens. At Star® Roses and Plants, I was tasked with the redesign of the Sunblaze® logo. The original logo was incredibly outdated, and needed an updated look for a new market. I conceptualized the logo, multiple point of purchase materials, plant tags for 12 different varieties, and shot all of the lifestyle photography. I was inspired by the bright and punchy rose colors, and wanted to create a retro-inspired look.

Branded Tags

Branded P.O.P Materials

For the Sunblaze® brand, I had to create point of purchase materials for nursery growers and big box stores like Home Depot and Lowes. Some of those materials include cart runners and cart banners for tiered plant carts at retailers. Accompanying the end displays are branded posters, pots with tags, and bench cards.

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Rooted Goods™ at Mahoney's

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The Farmstand at Mahoney's